Is the Future of Fitness Connected?…Are Gyms Dead?

Adrianna Soto-Wright
8 min readNov 5, 2020

I’ve spent the last month tracking names across the broader fitness industry from Peloton to Equinox and everything in between.

The future of fitness is ambiguous and whilst remote work and living have placed significant tailwinds on the at home fitness category, it’s important to think about how this will impact the future years of fitness.

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Adrianna Soto-Wright

Strategy @Afiniti. Alum @Georgetown. Follow me for posts on consumer, crypto, tech and everything in between.